How long do visitors spend on your site? What percentage of your site visitors take the action you want them to? Internet Marketing Worldwide will help you.
If you don’t have the slightest clue, it’s time to get Google Analytics, the free and very powerful website statistics tool from the folks at Google, to work for your business. Implementing Google Analytics properly is key to putting you in a position to answer those pressing website questions at the drop of a hat.
With Google Analytics you will learn things like…
- Which parts of your website are performing well and delivering the right user experience
- Which pages aren’t very popular and / or where you are losing visitors
- How successful your social media programs are at driving traffic and the right kind of traffic
- What kind of impact the world of mobile is having on your site
- How many visitors you are attracting, from where, how they found you and what they were looking for
- How many visitors actually do what you want them to, whether it’s buy your product or service, fill in your contact form or sign up for your e-newsletter
- How well your online advertising campaigns are doing and ways you can improve your advertising performance